Question 1

Are you an insured business and do you guarantee your work?

Accepted Answer

Yes we are fully insured for public liability ($20,000,000) current cert, ABN registered; plus have the appropriate certificates for working on construction/mining sites etc. possess ALL necessary PPC/PPE.

Question 2

How did you decide to get into your line of work?

Accepted Answer

originally a Metallurgist with BHP then working with scientific photography and micrography; natural progression to end up working in advertising and producing creative, quality images for business.

Question 3

What do you like most about your job?

Accepted Answer

Like is not appropriate! Sounds Cliche but photography is a "LOVE" for most professionals; it is complex and demanding but ultimately very satisfying and rewarding ! Nothing beats the satisfaction of producing outstanding images that showcase the customer and promotes the author!

Question 4

What questions should a customer ask to hire the right service professional?

Accepted Answer

Do you have the required experience for the brief? Have you worked in this field before? Do we require additional lighting/ props for shoot? When can you attend project? When can images be turned around? What do I need to provide for your assistance?

Question 5

What makes you the most reliable and trustworthy person for the job?

Accepted Answer

In over 35 years providing images for Business I have NEVER defaulted on producing quality images to a client in the time frame required and to the quality required by ANY client.

Question 6

Why should a customer hire you over another service provider?

Accepted Answer

WITH over 35 years of continuous service to the advertising industry I have acquired the EXPERIENCE, KNOWLEDGE and ABILITY to successfully handle ANY advertising and/or Marketing brief. I have worked with Management of Large corporations as well as small to medium sized businesses; SUCCESS!

Question 7

What are the typical things that you need to know before you can provide a quote to a customer?

Accepted Answer

Location of shoot, Best aspects for highlighting job; appropriate personnel/ clothing and safety requiremnts; turn around requirements; time frame for shoot; number of images required; format of images (end use -raw or handled files; large/small/size of end use etc)

Question 8

How can a customer save money before you start the work? Please give 3 tips

Accepted Answer

Know what they want (end result) of the imagery Have any locations "camera ready" use appropriate "talent" for their requirements!

Question 9

Are there any special offers you would like to offer to Oneflare customers?

Accepted Answer

a personal guarantee that ALL images created by Karl Hofman photography will be professional, clear, sharp, and impressive to the client and the end user marketplace! I will NOT settle for AVERAGE!

Question 10

What makes your pricing competitive?

Accepted Answer

I charge what is historically the market NORM, but am flexible to budget needs of the client together with "Bundling" costs on compound jobs! ( multiple locations etc.)

Question 11

How do you normally charge for your service?

Accepted Answer

I am flexible but  I have a minimum charge; a half day fee; a full day fee; travel/expenses where required; and a processing/ handling fee for all images; I am also flexible with copyright surrender! payment terms 7 days on receipt of images.

Question 12

Is there a particular aspect of your trade or industry that you specialise in?

Accepted Answer

any situation that requires extra sparkle or dressing; especially where supplementary lighting is required; I excel where the job is a challenge and the images are needed to be created beyond the "standard"!

Question 13

What experience, skills, qualifications or training do you have to make you the right person for the job?

Accepted Answer

I have extensive experience in the Building/development industry together with, banking/accountancy firms, personnel organizations; tourism/hospitality; food styling; mining/engineering; all necessary accreditations; white card, work at heights, confined space, Emergency services, Huet, etc

Karl Hofman Photography

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